Scientific Research

Due to its roots in gaze research at the Technical University of Dresden (http://www.applied-cognition.org) Interactive Minds has got more than 13 years of experience in the programming of eye trackers, in planning and realization of eye tracking studies as well as analysis of eye movement data. Through cooperations with scientific institutions around the world and our own research on eye movements newest scientific findings are integrated in our product development and design. Thanks to cooperation with scientific users and experience in providing customized solutions Interactive Minds owns profound and flexible knowledge to advise and support you in your eye tracking studies.

Our eye tracking analysis suite NYAN^® allows for easy and fast planning and analyzing of your experiments. We emphasize on facilitating flexible design, user-friendly analysis tools and different formats for data export. If you need highly precise data as well as the possibility of synchronization with external devices we offer solutions for integration of e.g. EEG or skin conductance measurements. Furthermore we also offer interfaces that allow you to perform your experiments in E-Prime^®2, Presentation^® or MATLAB^®. It is especially important for us to ensure the validity of all eye tracking data. Therefore you have free access to all details of the principle of our measurement as well as to the algorithms of fixation detection.

Use eye tracking for your research.

Scientific research with NYAN^®

Precise eye tracking data (fixation, saccades, pupil size,…). Control the recording with images of the eyes in real-time.

Bright pupil method for trouble-free eye tracking even with make-up or mascara, eye glasses and contact lenses.

Compensation for partially covered pupils (e.g. with elder people, participants from Asian countries).

Calibrations designed for different user groups, even applicable for infants.

Easy creation of complex study designs in short time.

Observe user behavior via a second monitor in real-time.

Visualize raw eye tracking data, check data integrity.

Analysis of pupil size.

Distribution of visual attention.

Metrics, statistical analyses of single subjects or defined groups.

Different filters for the visualization of gaze data.

Group comparison using attentional landscape technology.

Automatic AOI clusters with iso attention maps.

Static und dynamic AOI, e.g. in videos.

Synchronize several analyses for more informative value.

Analysis of mouse and keyboard events (e.g. click maps).

Create user videos and record events by markers or trigger signals.

Synchronization of eye tracking data with recordings from third party devices (EEG, skin conductance) via interfaces for software and hardware.

Diverse export formats especially for statistical processing (R, SPSS, MATLAB, etc.).

Extensions for third party tools (e.g. Presentation^®, E-Prime^®).

Free SDK (e.g. C/C++, Delphi, Java).

Software licenses for analyzing gaze data on further workstations.